BACHELOR OF SCIENCE IN BUSINESS ADMINISTRATION (BSBA)

BACHELOR OF SCIENCE IN BUSINESS ADMINISTRATION (BSBA)

The BSBA program aims to impart basic business knowledge, and to instill and nurture important qualities and skills in the students that are essential for futures business leadership and organizational success.

The BSBA program aims to enable students to:

1.    Have a common foundation of knowledge through a core cluster of general and business courses;
2.    Have a sufficient exposure to real work environment;
3.    Gain skills for self- or corporate employment;
4.    Acquire ethical values and possess a thorough understanding and appreciation of corporate social responsibility.

Objectives of the major fields of specialization in the BSBA program are:

BSBA Major in Human Resource Development Management (HRDM)

The HRDM program aims to prepare the graduates for a career in the field of Human Resource Management in various corporations whether in the manufacturing, marketing and service sectors, or in the different types of industries.

The specific objectives of the program are:

  1. Enable students to have complete understanding of the concepts, principles, theories, and philosophies in Human Resource.
  2. Assist students seek employment and facilitate the integration process in the corporate environment so they can be immediately productive once employed.
  3. Assist the students in appreciating the HR role in the organization and how they can make meaningful contributions as strategic partners in building organizations to become globally competitive.

BSBA Major in Marketing Management (MM)

The MM program prepares the students to responsive to the total environment by providing technical skills and competencies in the areas of marketing.

The specific objectives of the program are:

  1. Equip students with knowledge of the principles and concepts of marketing.
  2. Guide the students in organizing or managing entrepreneurial activities if they decide to be self-employed.
  3. Help the students to seek employment and entry level jobs or positions of responsibility as marketing manager, marketing executive or marketing director.

BSBA Major in Financial Management (FM)

The FM program aims to prepare the students to possess a strong foundation on theory, principles and concepts, as well as analytical tools and perspectives that would provide a sound and competitive basis for financial decision making. It will enable them to have a complete understanding of the concepts, principles and the theories of Financial Management.

The specific objectives of the program are:

  1. Equip students with knowledge and skills related to financial management activities in the economic system and in financial institutions in particular.
  2. Help the students to seek employment and assume entry-level jobs or positions of responsibility as financial analyst, financial manager, or executive.

BSBA Major in Operations Management (OM)

The OM program prepares the students for the acquisition of competencies and skills needed as managers in manufacturing and service oriented businesses. It focuses on managing the processes to produce and distribute products and services.

The specific objectives of the program are:

  1. Equip the students with concepts, principles and the theories of Operations Management.
  2. Prepare the students in organizing and managing activities in manufacturing and service related businesses.
  3. Develop in the students competencies and skills as entrepreneurs and managers.

BSBA Major in Business Economics (BE)

The BE program envisions to develop the students’ analytical thinking skills and prepare them to be responsive to the current economic issues affecting business environment.

The specific objectives of the program are:

  1. Equip the students with insights and an understanding of economic principles and theories.
  2. Prepare the students to be aware and responsive to the present economic issues affecting business environment.
  3. Develop in the students competencies and skills needed as economic analysts and entrepreneurs.

BSBA Major in Office Administration (OA)

The OA program aims to prepare the graduates for a career in office administration specifically in various general and specialized administrative support, supervisory and managerial positions.

The specific objectives of the program are:

  1. Equip the students with the competencies, skills, knowledge and work values in office administration.
  2. Prepare the students to assume various positions in the local and global work place, including self-employment.

BSBA Major in Financial Accounting (FA)

The FA program aims to train students who wish to be involved in accounting work after graduation, specifically as accounting assistants, bookkeepers, junior accountants, accounting officers or finance officers. The program focuses on financial accounting as a field of specialization.

The specific objectives of the program are:

  1. Equip the students with the theories and concepts of financial accounting and reporting.
  2. Develop in the students competencies and skills necessary for works or jobs related to financial accounting and reporting, whether in private companies, government, NGOs or any other type of organization.
  3. Instill in them the sense of personal responsibility to society and to the public which they serve.